The importance of Touch



Touch is one of the senses that help us to interpret the world around us. It influences our emotions and decision-making and is critical to many brand experiences. Just look how Apple has captivated millions with the touch and feel of their aluminium phones and laptops.


Within the print industry high quality papers and boards are used to stir the imagination of potential customers. Embossings and laminates further enhance the experience and can help to make a lasting impression.


Some of the materials used in our premium notebooks are chosen for precisely this reason. From Swedish fine papers to Italian recycled leather you will find many options to chose from when specifying your company’s next truly luxurious business gift range.


Experience this sensation with our notebook!

#zing #itsazingthing #touch #perception #paper #sense #emotion #brandexperiences #finepaper #recycledpaper

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